The Erzulie filmmaking journey

How We Made a Swamp Mermaid Movie

An independent feature. A swamp. A mermaid. A whole lot of figuring it out. Follow Erzulie from the first pitch to the audience—and take practical lessons into your own film.

Start here

Before there was a finished movie, there was a filmmaker trying to explain an idea—and get people to believe in it. Start with the pitch, then follow the decisions that brought Erzulie to the screen.

Before the swamp
there was the pitch

Featured introduction · Episode 43

How do you get someone to believe in your movie?

Christine talks through pitching Erzulie and shares the pitch itself. A starting point for filmmakers learning to communicate their own projects.

From idea to screen

Pick the stage you’re working on. Each collection includes a short lesson and conversations about the choices, challenges, and discoveries behind Erzulie.

Read the lesson. Hear the conversation. Apply it to your film.

Read the Lesson jumps to a takeaway on this page. Explore Talks jumps to its episode collection. Watch This Moment opens a full YouTube episode near the selected discussion; Watch Full Episode starts from the beginning. You can continue watching beyond every selected moment.

Explore conversations by topic

Real conversations from the filmmaking process. All five collections are open below; click a heading to collapse one.

01 Story & Funding

The lesson

A pitch is the beginning of a conversation.

In Episode 43, Christine shares the Erzulie pitch. Episode 42 captures the frustration of waiting for people to commit, while Episode 44 celebrates reaching a funding milestone. Episode 45 returns to the work that still has to happen after a green light.

Together, these conversations show that explaining your story and organizing a production are connected jobs. People need to understand the movie, your plan, and what you are asking them to contribute.

Try this: explain your film in one minute. Then write down your next concrete ask and the steps needed to follow through.

Before the swamp, there was the pitch Episode 43 · Full episode Watch full episode ↗
Getting people to believe—and commit Episode 42 · Full episode Watch full episode ↗
The moment our mermaid movie got greenlit Episode 44 · Full episode Watch full episode ↗
Greenlit doesn’t mean the problems disappear Episode 45 · Full episode Watch full episode ↗
02 Pre-production

The lesson

Test the idea before the shooting day.

A mermaid on the page becomes a performer, a tail, a location, and a set of practical decisions. Episode 42 discusses extensive storyboarding and prep. Episodes 78 and 85 explore the tail and mermaid performance, while Episode 65 brings in the locations perspective.

Use preparation to discover what your film actually needs. A costume that looks right may change how an actor moves. A beautiful location may create new demands for the crew. Tests give you time to adjust the plan.

Try this: identify your most uncertain scene. Test its movement, costume, location, or effect before you schedule it.

Storyboards, rehearsals, and preparing to shoot Episode 42 · Full episode Watch full episode ↗
Making the location work for the film Episode 65 · Full episode Watch full episode ↗
What happens when you test the mermaid tail? Episode 78 · Approx. 29:00 Watch this moment ↗
What does it take to perform as a mermaid? Episode 85 · Approx. 9:00 Watch this moment ↗
03 Production

The lesson

The plan will change. Know what the scene needs.

Erzulie’s river finale had to change when the location conditions changed. The production conversations also explore handing off responsibilities and the relationships among the people making the film.

Preparation gives you a starting point. On set, a clear understanding of the scene helps the team adapt. Know which story beat you must capture and who needs to be involved in deciding how to capture it.

Try this: write the essential story beat for your hardest scene. Discuss a workable alternative with your key crew.

When the river changed our finale Episode 51 · Approx. 45:00 Watch this moment ↗
Learning to hand over the walkie Episode 51 · Approx. 37:00 Watch this moment ↗
Friendship, the cabin, and making the film together Episode 78 · Approx. 21:00 Watch this moment ↗
04 Post-production

The lesson

Finishing a film takes shared decisions—and shared versions.

Post-production brought feedback, underwater pickups, and coordination across editing, color, sound, music, and visual effects. In Episode 54, Christine describes the trouble created when collaborators were working from different versions of the edit.

Feedback can reveal a problem without prescribing the right solution. Decide what serves the film, then make sure everyone finishing it has the same current cut and knows what changed.

Try this: keep one change list and label each shared cut clearly. Confirm the version with collaborators before they begin their next pass.

Bringing the edit, sound, music, and VFX together Episode 54 · Full episode Watch full episode ↗
When everyone has notes on your movie Episode 78 · Approx. 1:00:00 Watch this moment ↗
The underwater pickup in a friend’s pool Episode 51 · Approx. 2:00 Watch this moment ↗
05 Distribution & Community

The lesson

Your audience is made of people you can get to know.

One email helped connect Erzulie to a mermaid community. Conversations with Mermaid Rachel revealed how much mermaiding includes beyond wearing a tail. Other episodes explore screenings, marketing, and the fear of finishing a film that people might never see.

Think about the people who may connect with your story and where they already gather. Listen to their interests, build relationships, and make the next step clear—watch the film, attend a screening, or join your updates.

Try this: name three communities connected to your film. Choose one thoughtful way to introduce the project and start a conversation.

One email connected our swamp movie to a whole community Episode 85 · Approx. 1:00 Watch this moment ↗
Mermaiding is more than wearing a tail Episode 85 · Approx. 6:00 Watch this moment ↗
What it took to market our theatrical release Episode 90 · Approx. 30:00 Watch this moment ↗
The fear of making a film nobody sees Episode 90 · Approx. 35:00 Watch this moment ↗
Taking Erzulie to a Portland screening Episode 93 · Approx. 2:00 Watch this moment ↗

The story doesn’t end here.

You’ve explored how Erzulie was made. Follow its next chapter for release updates, screenings, community spotlights, and news from our mermaid universe.

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